19. May 2015 21:14
Disruptive technology becomes disruptive innovation when the cost of that technology becomes affordable to the wider mass market. When costs come down to the point that the marketplace is disrupted.
A case in point is illustrated in a recent blog article by Dr. Joe Webb entitled, “How much... [More]
19. March 2015 04:03
Disruptive technology or disruptive innovation can best be described as a new product or process that simply disrupts the existing market. Disruptive technology improves processes and reduces costs in a manner not expected from simple market evolution.
Variable data printing or VDP could very w... [More]
22. July 2014 23:02
EFI™ announced their acquisition of DirectSmile in hopes of “broadening their VDP and cross media capabilities”. (EFI Announcement) Or perhaps as InfoTrends stated, DirectSmile’s relationship with Objectif Lune™ (PrintShop Mail™) “did not become the sales su... [More]
23. January 2014 21:20
“…We choose to go to the moon in this decade…”President Kennedy, September 12, 1962.“Its not rocket science, its VDP.”Jet Letter President & former rocket scientist, Tom Crooks, Ph.DVariable data printing is simply that. The ability to use variable data to c... [More]
16. October 2013 20:49
Question of the Ages, by Tom Crooks
One could wax eloquently on the conundrum for ages and in a wide variety of scenarios.
Quite a few years ago I ran a software company that produced CAD Software for the Civil Engineering/Surveying market. I was visiting a company in Florida in which the main tec... [More]
21. May 2013 19:23
The biggest challenge implementing an on going variable data printing project is the DATA.
By definition, variable data and the resulting variable content change as information is updated. Managing those constant and numerous updates is both time consuming and prone to errors.
Jet Letter has now a... [More]
29. January 2013 23:49
“I could cry I’m so damn happy!”
That’s what Thom Gulyas of ACE Printing & Mailing, a recent convert to Jet Letter’s PageBuilder VDP, told us after running a coupon job for one of their regular customers for the first time using PageBuilder.
“We have a clien... [More]
10. April 2012 00:14
Take a sneak peek today! Invoices and statements made easy and fast!
Creating invoices and statements has never been so quick and easy. Built on the power of PSL, an 800 command VDP specific programming language, PageBuilder PRO delivers the ease of drag & drop design. PageBuilder PRO will sh... [More]
7. March 2012 23:18
PageBuilder PRO takes VDP to the next level, Variable Data Document Production (VDDP).
The PageBuilder PRO Wizard • The drag & drop interface automates the document creation process.• Code is generated as fast as you can drag and drop.• ... [More]
17. February 2012 19:57
Salt Lake Mailing & Printing is both a mailer and print service provider. They produce a wide range of printed marketing materials for their customers including personalized post cards and other direct marketing collateral.The simple VDP application they used to produce post cards and more simpl... [More]